RESCUED PUPPY INSPIRES PET ADOPTION WEBSITE
Bernama, 30 Apr 2008

Kuala Lumpur, 30 April 2008-- Chanelle, A 2-month-old Puppy Became A Canine Heroine By Deeply Inspiring The Creation Of Malaysia’s First Interactive Pet Adoption Website, PetFinder.my.

On the fateful day of March 18th, Andy Koh and his friend stumbled across an injured puppy that met with an accident. Barely able to move, the puppy was quickly chauffeured to the vet. Diagnosed with a dislocated hind leg, her leg was bandaged in plaster cast. Together, they carefully nursed her back to health – but were unable to keep her as a family member was asthmatic.

Andy desperately approached online forums, social networks and friends to seek adopters. The lucky break came when his buddy Ezer Ratchaga, a veteran in rescuing puppies, advised him to place classified ads in local newspapers. Inundated with enquiries, Andy successfully found a perfect match for Chanelle, a loving family that adored her like a princess.
 

Inspired by the joy and success in saving a puppy, Andy and Ezer, both technopreneurs operating an e-commerce conglomerate EzerNet Sdn. Bhd., teamed up to develop its latest web property - PetFinder.my, dedicated to helping homeless pets find loving homes. With the generous assistance of animal rescuers, PetFinder was officially launched on April 18th to mark the 1-month anniversary of Chanelle’s rescue.

“PetFinder’s primary goals are to better facilitate communications between rescuers and adopters; to achieve economy of scale by promoting a unified resource and bringing in targeted audience for the rescuers; and to educate the public in responsibly managing their pets,” explained Andy. “It has always been our wish to help the homeless pets and fight for animal rights. We hope PetFinder can unite the kind-hearted animal lovers out there,” added Ezer.

 

Animal rescuers can list their pets’ profiles for free at http://www.PetFinder.my/. The public can seek dogs and cats for adoption there, and participate in PetFinder.my’s vibrant pet lover community and forums.

ISSUED BY EZERNET

FOR MORE INFORMATION, CONTACT:
NAME : JOYCE
TEL.: 766 00 368 / 766 00 363
DATE OF RELEASE : 30 APRIL 2008
RELEASED BY BERNAMA MEDIA RELATIONS & EVENT MANAGEMENT